Last updated on July 30, 2024

BDM. (“we”, “our”, “us”, or “BDM”) respects the privacy of its users and is fully committed to protecting their personal data and using it in accordance with data privacy laws. This Privacy Policy describes how we collect, use, and process any personal data that we collect from you—or that you provide to us—in connection with your use of our website (www.bdm-shop.com) or our mobile apps and our print-on-demand services (collectively, “Services”). By accessing or using our Services, you signify your understanding of the terms set out in this Privacy Policy.

If you are a resident of the United Kingdom or the European Economic Area, please see Additional Disclosure for European Residents below.

If you are a California resident, please see Additional Disclosures for California Residents below.

If you are a resident of Colorado, Connecticut, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah, Virginia, or any other state that enacts a materially similar privacy law to the states referenced, please see Additional Disclosures for Colorado, Connecticut, Delaware, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah, and Virginia Residents below.

We do not knowingly collect, maintain, disclose, or sell personal information about users under the age of eighteen (18). If you are under the age of 18, please do not use our Services. If you are under the age of 18 and have used our Services, please contact us at the email address below so that we may delete your personal information.

1. Background

BDM provides Services both to its business customers as well as directly to end users.

If you use our Services only for your personal use, you are considered the “User” and for the purpose of Data Protection Laws, we are the data “controller” or covered “business” as such terms are defined in the applicable Data Protection Law.
If you use our Services to execute orders and deliver products to third parties, you are considered a “Merchant.” When processing contact details, payment information, and other information listed in Section 1 below directly related to the Merchant, we are the data controller or covered business. Where we act on a Merchant’s behalf to fulfill an order with regard to the Merchant’s customer, we are a “data processor” or “service provider” as such terms are defined in the applicable Data Protection Law. Where we act as a data processor, we process information in accordance with our Data Processing Terms on behalf of our customers.

The term “Data Protection Law(s)” shall include any applicable data privacy or security law, including but not limited to the General Data Protection Regulation (GDPR), the UK General Data Protection Regulation, the California Consumer Protection Act, the Colorado Privacy Act, and other applicable state privacy laws.

2. Information Collected About Users and Merchants and How We Use It

The types of personal information we obtain and process about you depend on how you interact with us and our Services. The categories of information we may collect include:

• Identifiers: Name, postal address, shipping address, email address, and telephone number.
• Payment Information: Billing and payment details (including the first and last digits of your payment card).
• Commercial Information: Information about Services you have purchased or considered and your preferences.
• Device and Unique Identifiers: Information like IP addresses, the device and browser you use, referring pages, timestamps, and cookies.
• Geolocation Data: Non-precise location information determined by your IP address.
• Audio Information: Recorded phone calls we or our representatives participate in, as allowed under applicable law.
• Government Issued Identification: Data appearing on government-issued identity documents or identification cards.
• Content: Communications, social media profiles, images, videos, survey responses, comments, reviews, and testimonials.

3. How We Collect Your Data

We collect data in various ways:

• Directly from You: When you make a purchase, register for an account, contact us, participate in surveys, or engage in any other direct communication with us.
• Using Online Tracking Technologies: Through cookies, when you visit our websites, use our Services, or interact with our communications or advertisements.
• From Merchants: When we provide services on behalf of Merchants, we may collect information from them.
• From Social Media Platforms: When you interact with us via social media platforms (e.g., Facebook, Instagram, LinkedIn), we collect the information you disclose to us.
• From Other Sources: Data analytics providers, marketing service providers, fraud prevention services, vendors providing services on our behalf, and publicly available sources.

4. How We Use Your Data

We use your data in the following ways:

• Providing Our Services: We process data to fulfill our contracts with you, provide customer support, operate your account, and invoice you.
• Legal Obligations: To comply with applicable laws, such as trade, financial, and economic sanctions.
• Consent: In instances where we collect specific information for a specific purpose based on your consent, such as newsletters or promotional materials.
• Conduct Analytics and Personalization: To improve our Services, personalize your experience, and understand your interactions with our communications and advertisements.
• Communications: To engage in communication with you, such as responding to inquiries, providing customer service, and holding meetings with Merchants.
• Security and Fraud Prevention: To detect, investigate, and prevent fraud or other illegal activity.
• Improving Services: To better understand how Services are accessed and used, allowing us to improve and develop new products.
• Marketing and Advertising: To send marketing communications, administer contests, and provide personalized advertisements.

5. Information Collected About Our Merchant’s Customers

We may collect and process certain information about individuals on behalf of Merchants, referred to as Customer Data. Customer Data includes personal data related to the end users of our Services, such as names, email addresses, phone numbers, shipping addresses, and other data.

The Merchant is the data controller of Customer Data. Please refer to the Merchant’s privacy policy for more information about how your personal data is processed.

6. Sharing Personal Data With Third Parties

We share personal data with the following third parties:

• Service Providers: We work with service providers who help us provide our Services (e.g., hosting, manufacturing, payment processing, marketing services).
• Legal Advisors: In the event of a legal requirement or dispute, we may share data as necessary.
• Affiliates: We may share data with our affiliated companies.
• Merchants: We may provide certain information related to orders and purchases to Merchants.
• Business Transfers: In the event of a corporate transaction, such as a merger or sale, data may be shared as part of the transaction.

7. Retention Periods

We retain your personal data for as long as necessary to fulfill the purposes for which it was collected or to comply with legal obligations.

8. Information Security

We use reasonable organizational, technical, and administrative measures to protect your personal data. We encourage you to use strong passwords and limit access to your computer and account.

9. Your Choices In Connection With Our Services

You have choices about how we collect and use your information:

• Account Management: You can access, update, or remove certain information through your account or by contacting us.
• Email Preferences: You can opt-out of receiving promotional emails by following the instructions provided in the emails or by contacting us.
• Cookies: You can manage cookies via our Cookie Policy.

10. Additional Disclosure for European Residents

If you are a resident of the European Economic Area (EEA) or the United Kingdom, you have rights under the GDPR, including the right to access, rectify, or erase your data, restrict processing, or withdraw consent.

11. Additional Disclosures for California Residents

Under the California Consumer Privacy Act (CCPA), California residents have the right to know, access, and delete their personal information. You can also opt out of the sale of personal information.

12. Additional Disclosures for Colorado, Connecticut, Delaware, Nevada, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah, and Virginia Residents

Residents of states with Heightened U.S. Privacy Laws are afforded certain rights, including the right to access, correct, delete, and opt out of the sale of their personal data.

13. How to Exercise Your Legal Rights Under GDPR, CCPA, or Heightened U.S. Privacy Laws

You may contact us to exercise your rights under applicable Data Protection Laws. We may require additional information to verify your identity.

14. Links to Third-Party Sites

Our Services may contain links to third-party websites or services. These sites may have their own privacy policies, and we encourage you to review them.

15. Privacy Policy Changes

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and we encourage you to check back frequently.

16. Complaints

If you believe we have unlawfully processed your personal data, you may submit a complaint to us or to your local data protection supervisory authority.

17. Contact Information

If you have any questions about your personal data or this Privacy Policy, please contact us at [email protected]